Grassroots-Mobilization

Moral Majority Founded - Corporate Agenda Masked by Religious Cultural Warfare

1979-06-01 00:00:00 +0000 UTC | Importance: 8/10

In June 1979, Paul Weyrich and Jerry Falwell founded the Moral Majority during a meeting at a Holiday Inn in Lynchburg, Virginia, with Weyrich coining the term “moral majority.” The organization represented a strategic alliance between corporate interests and religious conservatives, …

Paul Weyrich Jerry Falwell Richard Viguerie Howard Phillips Ed McAteer +2 more religious-right cultural-warfare corporate-funding grassroots-mobilization new-right +1 more

Proposition 13 Passes in California - Tax Limitation Movement Template

1978-06-06 00:00:00 +0000 UTC | Importance: 8/10

On June 6, 1978, California voters approved Proposition 13 with nearly 65% support, fundamentally reshaping American tax policy and creating a template for the nationwide anti-tax movement. The ballot measure capped local property taxes at 1% of assessed property value (down from an average of …

Howard Jarvis Paul Gann California voters Joseph Coors Richard Viguerie tax-revolt anti-government state-capture fiscal-austerity corporate-agenda +1 more

Richard Viguerie Perfects Direct Mail Fundraising - Conservative Grassroots Infrastructure

1975-01-01 00:00:00 +0000 UTC | Importance: 7/10

By the mid-1970s, Richard Viguerie had revolutionized conservative political fundraising through direct mail campaigns, building a massive donor network that would finance the New Right movement and create the infrastructure for corporate-funded “grassroots” activism. Dubbed the …

Richard Viguerie Paul Weyrich Howard Phillips Morton Blackwell Terry Dolan +1 more fundraising-infrastructure direct-mail grassroots-mobilization new-right conservative-movement +1 more