Andrew Card Reveals Marketing-Based Approach to Iraq War Campaign
White House Chief of Staff Andrew Card explicitly framed the administration’s Iraq War campaign as a marketing strategy, telling the New York Times, “From a marketing point of view, you don’t introduce new products in August.” This statement revealed the White House’s …
Andrew Card
George W. Bush
White House Iraq Group
Elisabeth Bumiller
whig
marketing-democracy
powell-memo-acceleration
crisis-timing
iraq-war
+1 more
Read more →