Joe Rogan Signs New $250 Million Spotify Deal, No Longer Exclusive

| Importance: 9/10 | Status: confirmed

Spotify renews Joe Rogan deal worth up to $250 million, but removes exclusivity allowing distribution on Apple, YouTube, marking shift in podcast landscape and cementing Rogan’s influence. The new multiyear deal represents a strategic pivot for Spotify, giving up podcast exclusivity in favor of broader distribution.

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