Facebook Acquires Instagram for $1 Billion to "Neutralize Potential Competitor"

| Importance: 8/10 | Status: confirmed

Facebook acquired Instagram for $1 billion in a strategic move explicitly designed to neutralize a potential competitive threat. The acquisition was part of a systematic strategy to prevent emerging social media platforms from challenging Facebook’s market dominance. With Instagram having 27 million registered users at the time, the deal represented a significant consolidation of social media market power.

Key Actors

Mark Zuckerberg Facebook Inc. Instagram Inc. Kevin Systrom Mike Krieger Federal Trade Commission

Tags

regulatory-capture tech-industry antitrust facebook meta acquisitions market-monopolization

Sources (4)

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