Edward Bernays Publishes "Crystallizing Public Opinion" Launching Modern PR Industry
Edward Bernays, nephew of Sigmund Freud and veteran propagandist for the Committee on Public Information during World War I, publishes “Crystallizing Public Opinion,” the first book to codify techniques for manipulating mass psychology in service of corporate and political interests. …
Edward Bernays
American Tobacco Company
Sigmund Freud
propaganda
media-manipulation
corporate-influence
institutional-capture
public-relations
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